When is an Idea Worth Turning in to a Business?
Ideas are funny things. They are free to have, but take a whole lot of work to turn into reality. You may have a ton of interesting ideas for businesses. However, you will only be able to turn a handful, at best, into businesses by yourself.
Knowing that it takes a lot of hard work, and in some cases a lot of money, to turn even the best ideas into a successful business, you will feel the pressure to pick the right idea. What separates an idea out from the pack and makes it worthy of being a business?
Start With Your Biggest Passion
The fact is, almost any idea can be turned into a viable business. That is because it is not only the idea that is important, but also how that idea is implemented. In fact, implementation is even more important than the original idea.
Therefore, you don’t need to spend as much time as you think on finding the idea that you think will make the most money. Far more important is to find the idea that you are most passionate about.
The point is, if you are going to turn your idea into a business, you are going to have to live with that idea day after day, night after night, maybe for the rest of your life. So while you may have a great idea for a better mousetrap, do you really want to manufacture mousetraps for the rest of your life?
You may want to back off your actual ideas when figuring out your passion. Take a step back and look through the annals of your life. What comes up again and again that gets you excited? For instance, I am passionate about being a writer. I love the written word. Knowing this, I can look at my idea to start a pizza and pasta shop with a critical eye. While I would love the creation process, I wouldn’t want to get up early every morning to make fresh dough and pasta.
Look at all of your ideas through the lens of your passion. Which idea has the most staying power for you?
Can You Get Others Interested in Your Idea?
Once you have zeroed in on the idea that you are most passionate about, it is time to try to get others on board. While you may be able to start a business all by yourself, you are going to get much farther much faster if you assemble a good team. Don’t worry, at this point you don’t have to worry about employees. That will come later on.
I don’t suggest spending too much time looking for support and passion for your idea amongst your family and friends. The exception to this would be if those people are entrepreneurs and experts. Chances are that they are not. Experts and other entrepreneurs are just the type of people you need to discuss your idea with.
Idea Anglers will soon be offering services designed to help you connect with just those type of people. You will be able to do so in a trusted environment, so your idea will stay yours. You will have a chance to connect with other passionate people to get feedback on your idea and even to find the partners you will need to turn it into reality.
Plan, Plan, Plan
Once you put your idea through the personal passion test and find some collaborators that share your interest, you can start cultivating that seed of an idea. There is a lot to accomplish in the planning stage. One of the best things to tie it all together is to create a business plan.
Business plans can be daunting tasks. We are hoping to make the process a little easier through collaboration, and perhaps even some neat software down the road. For right now though, just keep it simple. Don’t get caught up in fancy language or complicated profit projections just yet.
Some of the first things you need to figure out is a. how you plan to make money, b. who are the people who are going to buy from you, and c. who is going to be on your team to make it all possible.
We will have collaboration tools to help you plan and execute your idea into a business available on the membership side of site once it goes live. In the meantime, we are building a free library of resources to help you along your path to success.
Just Add Water
As you see, its not really about coming up with a million dollar idea. It is about developing an idea that you can stay passionate about, getting a team of advisors, collaborators, and partners, building a plan and executing it.
When is an idea worth turning into a business? When its the kind of idea that you will happily work on every day for the rest of your life. If you are not willing to work at it, its not worth turning into a business.